Once Inspired

Archive for the ‘Nic’s Career’ Category

Good day and welcome the final week of the second month of 2010. Thus far I have had much success with my new ventures which will be in full swing from 1 March 2010. If you’d like to know more about that read my previous post, Change and the Opportunities that Await.

Here is a little testimonial-ish piece from one of my clients, a masters swimmer who has made some drastic improvements. Please see below extracts from the emails which he updates me with following a gala.

This gentleman came to me with 1 major problem and several smaller ones. The major problem was that his one leg would give a huge thump of a kick every second stroke… and that was it as far his kicking went. So after 3 weeks this is how it goes:

They say that time changes things, but sometimes you have to change them yourself. For a long time I knew that being confined to a chair, a desk and a PC screen would not fulfil me. I admit that I was guilty of falling into the rut of mainstreamers who tend to find it necessary to conform to the demands of society and modern living.

Wake up, get dressed, go to work, ask yourself: “WHY?” Work some more. Go home. Arrive home irritated because the traffic was not to your liking, eat dinner, and relax for a short while. Sleep. And start over. Rinse and repeat.

No doubt, the current economic situation is inconvenient for all of us. With reduced spending and everyone trying to cut costs, how is anyone supposed to make any money? Well if you can’t convince the consumer to spend, you can certainly place yourself ahead of your competitors so that when spending is on the cards the consumer will come to you first.

If everyone is saving more than they are spending, what does that mean for the economy? It’s certainly not all sunshine and hay. That’s precisely why it is up to you to ensure that you are a credible company that the consumer can trust. In these desperate times people will only buy from a credible company.

G’day and welcome to my first post regarding what I do for a living. I am in marketing and this is my latest press release written by me.

In an IT industry where service levels seem to be dwindling consumers are continually frustrated by endless similarities between IT companies delivering almost identical products and services. Consumers do not want “much of a muchness, six of one half a dozen of the other” shopping experiences. These days the only things that separate IT companies are service levels and turnaround time. Why then have the majority of IT companies adopted such a seemingly blasé attitude when it comes to service levels? In less than comfortable times one would think that all companies, including IT companies, would seek to provide exceptional service in order to maintain their loyal customer base and uphold, or ideally improve their current reputation.